Christmas Window Installations at Rixo London

As this year’s Christmas installations come to a close, it’s time to reflect on the amazing brands I have had the opportunity this year to work with. 

I wanted to thank you all my retail customers who have asked me to support them over this year with their window dressing and visual merchandising. 

Last week I was so excited to be working with the fabulous British fashion brand, Rixo. A brand which is a personal favourite of mine !

Installing their Christmas windows across all of their London stores was such a joy to  work on. Stores included, the beautiful flagship store on the Kings Road, Chelsea, Westbourne Park Grove, Marylebone and Carnaby Street.

The Christmas system included hanging stars and moons, in Rixo’s iconic colours of green, pink, purple, gold and silver.

The moons and stars were hung around the mannequins in clusters. Mannequins were styled in Rixo’s new season collections ready for the festive season. 

The windows featured a selection of Rixo branded presents to create height with the accessories. 

At Rixo Kings Road we created a Christmas hotspot table which connected the theme from the windows in-store.

I wanted to share some tips today on creating the perfect Christmas hot spot table and taking inspiration from the Rixo hot spot table.

My top Visual Merchandising tips for creating the perfect Christmas Hotspot are ;

Treat your table like a pyramid , creating central, eyeline height. With the Rixo table I wrapped a variety of sizes of boxes in branded wrapping paper and ribbon to create the height on the table. 

Ensure that your PUSH products are positioned at the top and PULL merchandise underneath the eyeline level. 

Merchandise a selection of products to give inspiration to the customer and create link selling possibilities. 

Create impact with stock all the way around the table, think 360 !

Link the theme from your Windows and showcase merchandise shown in the window within the hot spot area. 

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