It was great to be back working with the retail team at St Albans Museum & Gallery ahead of their reopening this month.

I spent the day helping the team with the re merchandising of their store, implementing the practical Visual Merchandising techniques that I had taught them during a bespoke Visual Merchandising training course towards the end of 2020.

We created a strong hot spot space at the front of the store which featured local merchandise from the St Albans area, which should create a great focus for their customers once they re open. Also, focusing upon creating key sections for Kids, Books and Gifting.

For more information on how I can assist your business with creating bespoke Visual Merchandising and Window Installations please contact me via email ;

sarah@visualmerchandisingconsultant.co.uk

All images copyright of VMC

This month I have been working a new retail client, Farm Fetch who have just opened their first concept store on the Kings Road, London. Farm Fetch work with top food artisans and small scale producers to provide the highest quality, wholesome, healthy food that places sustainability, care for the environment and animals at its core.

My Visual Merchandising Consultancy work included re working their windows, creating an eating area within the left side window – this will expand the amount of covers the business can serve with their delicious lunch menu and hopefully encourage more customers to come in and dine. I worked with the team to improve their product merchandising and creating additional link selling opportunities. Created a promotional table within a key focal point area in store, this table will also serve as a tasting space at the weekends.

For more information on how I can assist your business with creating bespoke Visual Merchandising and Window Installations please contact me via email ;

sarah@visualmerchandisingconsultant.co.uk

All images copyright of VMC

Great to see all our UK retailers starting to re-open this month ! 

I was really excited to work with one of my clients, Elena Cudworth who owns her own Independent Skin Clinic, Elenique Aesthetics in Fulham, London. Again, we up cycled her wooden arch used for Elena’s Christmas installation, creating an impactful window installation to celebrate her clinics’s re-opening this month.

For more information on how I can assist your business with creating bespoke Visual Merchandising and Window Installations please contact me via email ;

sarah@visualmerchandisingconsultant.co.uk

All images copyright of VMC

Great to be creating our first window installations for Spring with my friend and colleague, Frankie Rossetti for our client estate agents,  Nash Partnership.
We upcycled the wooden arches which were used at Christmas and redressed these with uplifting Spring floral textures. These arches were installed in both their Berkhamsted and Tring offices in Hertfordshire.

For more information on how we can assist your business with creating bespoke Visual Merchandising and Window Installations please contact me via email ;

sarah@visualmerchandisingconsultant.co.uk

All images copyright of VMC

t’s great news to hear that my client’s now have a date for when they can reopen following on from our current third lockdown in the UK.
This month I have been working on new Spring window designs for forthcoming window installations in March. In preparation for these projects I have been catching up on new season and consumer trends which I feel will have such a great impact on what we will install from a VM perspective.
I feel that using colours within Visual Merchandising and Window Displays which can help soothe anxiety and influence our mental wellbeing will be key post Covid-19.Consider using colours which promote calm, peace, strength and joy as well as those which are linked to nature and our natural world. Using soft pastel colour shades like ; Pale Pink, Sky Blue, Pistachio Green and Lavender all display these mood educing qualities which will really engage the customer.

I am working with these colour ideas to create more mindful Spring displays with lots of natural textures, which I hope to share with you via my blog next month…..

For more information on how we can assist your business with creating bespoke Visual Merchandising and Window Installations please contact me via email ;

sarah@visualmerchandisingconsultant.co.uk

All images copyright of VMC

Welcome to our first blog post of 2021 !

We have started the new year working with a new independent giftware retailer based in the UK,  its great to be working with a fair trade business with an emphasis very much on design and quality.

We created a series of visual planograms which give our client a clear direction on how to merchandise their product ranges when exhibiting at trade events. Our planograms, created by photoshop give a clear merchandising plan which can be implemented by any member of staff quickly and efficiently.

I designed these planograms following the key Visual Merchandising principles of symmetrical product placement and focus on creating effective focal point height. These plans also ensure that the full range of merchandise can be displayed to help the business showcase their full catalogue range to their customers, as well as creating a strong, consistent brand image/ look.

For more information on how we can assist your business with creating bespoke Visual Merchandising Planograms please contact me via email ;

sarah@visualmerchandisingconsultant.co.uk

All images copyright of VMC

My final Christmas post showcases the work I carried out this season with my fellow Visual Merchandising colleagues at FVM, Freelance Visual Merchandiser.co.uk. Karen, Martin and Milly have worked with ITV Studios creating Christmas for the UK’s most loved morning shows; GMB, Lorraine and This Morning for over 10 years now.  It has been a pleasure to work with them all on this project for the past two years and amazing to see our work on the big screen too, bringing some well needed festive cheer to millions of homes this Christmas !

All images copyright of VMC

It’s been promising to see many non-retailers contacting us this Christmas enquiring about Christmas window and in house installations. Its great to see so many industries recognising the importance of Visual Merchandising and Window Dressing.

It was such a pleasure to work with our new client, Nash Partnership to install and design their window displays within their Berkhamsted and Tring offices in Herts. The design of these windows focused around silver wooden arches, which were decorated asymmetrically with eucalyptus and silver branches, as well as honeycomb pompoms in the Nash brand colours. Great to see that these windows were helping to bring some well needed Christmas joy to the High Streets !

For more info on our Window design and installation service ;

Email me;  sarah@visualmerchandisingconsultant.co.uk or contact me 00 44 7976 575847

This week I’m relaunching my free online Visual Merchandising support via Zoom for businesses and students.

The Visual Merchandising Surgery will run every Friday up to Christmas from 10am until 11am UK time.

Email me;  sarah@visualmerchandisingconsultant.co.uk to book your appointment…..

This month is all about Autumn Installations and here are the displays I created for Tower Bridge, London.

The main window focuses on one of their popular home accessories brands, Victoria Eggs and instore I created Autumn displays around the Tower Bridge Cat book all ready for the up and coming half term holiday !

For further information on our Window Design and Dressing service please take a look on our webpage or contact me direct ;
Email. sarah@visualmerchandisingconsultant.co.uk
Mobile. 00 44 7976 575847