Visual Merchandising & Window Dressing
Hi, I’m Sarah and I have over 20 years experience working within the Visual Merchandising Industry. I started my career working for Harrods, Selfridges and Marks & Spencer. I launched my freelance Visual Merchandising business in April 2006 and have worked with clients; Harvey Nichols, Zara, LVMH Moet Hennessy, Longleat Safari Park, Tower Bridge, Nespresso and many Independent Retailers.
Specialising in working directly with clients to ensure Window Dressing and Visual Merchandising Consultancy is tailored to the specific needs and requirements of the brand. Services include; Window Design and Installation, Graphic and Vinyl design and installation, Prop sourcing, instore Visual Merchandising, Visual Merchandising Training, Carrying out Customer flow exercises to help increase your customer navigation and flow throughout your store.
Window Design & Installation
Online VM Consultancy
Instore VM Consultancy
Creation of VM Guidelines
VM Training
Great VM can help your business with
- Drive sales through your windows
- Create theatre to entertain buyers
- Maintain customer interest
- Learn how to attract customers
- Create a higher level of presentation
- Increase the spend with link selling
- Assess floor layouts quickly
- Understand customer flow
- Strengthen brands for consumers
- Discover how to create effective store layouts
- Consistency with graphics
- Link signage and themes
Customers I have had the pleasure to work with;






























Benefits of Visual Merchandising for your business
Creates both inspiration for your customers whilst they shop which cannot be created in the same way online
Creates a harmonious shopping experience for your customer allowing them to locate and shop your merchandise with ease.
Link selling is a key technique which encourages your customer to shop multiple products rather than individual
Effective sales floor layouts can assist with the customer flow throughout your shop floor space and increase footfall even within the quietest spaces!