Visual Merchandising Consultancy For Rifai Store London
For my first post of 2025, I wanted to start by introducing Rifai’s new Knightsbridge store in London which opened late last year. The iconic Lebanese brand who are renowned for their gourmet roasted nuts, luxurious confectionery and coffee has launched here in the UK !
It was a pleasure to work with Rifai’s retail team to work with them on installing their Windows and Visual Merchandising within their new store.
The Rifai family started the business by opened a small boutique on Mazraa Street in Beirut in 1948, a store dedicated to showcasing this staple of Oriental culture. Rifai’s first boutique store in London is set to become a food destination for customers, with every Rifai product combining traditional craftsmanship with bold, modern flavours that reflect the vibrancy of the Middle East.
Rifai’s Brompton Road location will provide an immersive food experience that celebrates the rich culture and heritage of Lebanon. The boutique also serves freshly roasted Lebanese coffee which can be enjoyed in the boutique’s seating area. Well worth a visit !
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