I had a great opportunity this month to travel over to Jersey to spend a few days with the retail team at Durrell’s, Jersey Zoo.
My time with the team involved a day running a bespoke Visual Merchandising training course, where I introduced the key Visual Merchandising principles to the team and how they can go on to apply these within their stores commercially and creatively.

For more information on the inspiring conservation work carried out by the amazing team at Durrell take a look at their website 

www.durrell.org

All images copyright of VMC 

Such a joy to work with my friend and colleague, Frankie Rossetti O’Brien to install Scamp & Dude’s #superscarfmission into their Marlow store.

Scamp and Dude are on a mission to donate a Super Scarf to every women in the UK going through chemo this year.

For every Super Scarf sold, they will donate one to a woman with cancer. 

Wishing you all Happy Holidays ! 

This final post of the December is a wrap up of all the wonderful Christmas projects and installations I have worked on during this festive season. 

I loved designing, creating and installing the ” Apres Ski ” themed window for a local business near to us in Harpenden, Hertfordshire. The Holiday windows for Skye Optometrists showcased their range of Bolle Eyewear, snow goggles. Graphic design work carried out by Paul Manning and printed by Dan at The Creative Key.

Christmas season is now in full swing !

What an amazing few weeks working with the team at Freelance Visual Merchandiser and the fantastic, DZD to install the beautiful Christmas decorations within the coastal and country Warner Leisure Hotels across the UK.

The decorations drew inspiration from the hotel’s geographical locations. The coastal hotels featured soft blues, turquoise and white, with country hotels focusing upon the natural, rich colours of the British countryside.

September marks the launch of Autumn and this month has been a busy one with new season window displays and visual merchandising being installed in our retail clients.

Taking inspiration from the beautiful shades of nature this season, I created Autumn themed displays with the windows and in store areas within The Tower Bridge Gift Shop. Using brown paper boxes, natural ribbon and artificial autumn leaves and garlands these textures created eye catching displays within the store.

The Summer holiday’s see’s the launch of the African Market at  Longleat Safari Park. I have been creating this fair trade market over the past eight years in collaboration with Longleat’s Retail team. Its a great project to put into place effective Visual Merchandising and Customer Flow principles. The market’s position within the heart of the Safari park makes this retail space a very popular place to visit and shop over the Summer months.

This month I have been working with the fantastic, HTA Learning & Development team to create a Visual Merchandising Pop Up installation at this years National Plant Show.

So very proud of our Pop Up installation, I designed this installation titled “ Tunnel Vision “ in collaboration with my fantastic Learning & Development colleagues Alexandra Jenkins and Holly Parker.

The concept has been designed around goals in the HTA’s sustainability road map with each of the arches representing different themes, including; Water, Carbon,Plastic Waste, Peat and Chems & Ferts. 

This month it has all been about working with the RHS Team at Chelsea Flower Show assessing the inspiring trade stands at this years show.

Lots of beautiful and inspiring gardens, many exhibits celebrating the Queens Platinum Jubilee. Here are some photos of my favourite gardens, I particularly liked the Studio 54 inspired Planet Studio concept – a great example of effective Plant Visual Merchandising! The bright, vibrant and sustainable garden created for homelessness charity, St. Mungo’s was a joy to see. As well as the Veevers Carter beautiful floral installation in tribute to her Majesty The Queen.

The month of March has been busy for us here at VMC helping our retail clients getting ready for the Spring season.

It was great to join the Retail team at Longleat to work with them at their store in Cheddar Gorge, Somerset prepare for their re-opening on 1st April, after being closed since March 2020 ! I worked with the team to design and create the new store layout and product locations. We then worked over 5 days to merchandise all the new stock, getting the store ready for the reopening. 

Welcome to my first blog post of 2022 !

For my first blog post of the year I wanted to share with you a beautiful installation I designed and installed for one of my fantastic clients, Elena Cudworth. Elena is the owner of Elenique Skin Clinic in Fulham, London.

For Elena’s Christmas window display we reused the wooden frame from last year’s install. The arch was dressed with green garlands, pine cones, pampas and glitter baubles in blush pink and caramel to create a new look for Christmas 2021.